Latest Issue

The October-November issue of PBHJ explores the changing male beauty and wellness consumer. No longer an afterthought, men are becoming more informed, discerning, and willing to invest in their appearance and wellbeing, from skincare and hair loss to ageing and overall wellness.

This issue examines how salons, spas, and brands can better understand and serve this growing customer base through relevant products, targeted treatments, and straightforward advice. From evolving formulations to experiences designed around modern lifestyles, the Men’s Edit looks at what men want today and how the industry can respond. Because men are already here. Now it is time to serve them smarter.