In an industry often driven by trends, speed, and social validation, true leadership reveals itself through vision, discipline, and education. When Australian hair educator Bernadette Beswick, Founder, Beswick Education Services (BES) won the International Collection title at the British Hairdressing Awards 2025, it was not merely a personal milestone but a reaffirmation of what modern hairdressing should stand for. Her award-winning collection, Luminary, is a powerful meditation on light, influence, and technical excellence, bridging artistry with purpose. In a tête-à-tête with Priyanka Parshurami, Beswick reflects on the philosophy behind Luminary, her uncompromising commitment to education, and why Indian hairdressers are uniquely positioned to shape the future of global hair artistry. More than a celebration of form and finish, this conversation is a call to think deeper, cut smarter, and lead with clarity because in Beswick’s world, excellence is not accidental; it is taught, practiced, and earned.
“EXCELLENCE
in
HAIRDRESSING
is not
DRIVEN
by
TRENDS;
it is built through
EDUCATION, DISCIPLINE,
and a
DEEP UNDERSTANDING
of
TECHNIQUE. ”
When Bernadette Beswick, Founder of Beswick Education Services (BES), accepted the sInternational Collection award, the moment resonated far beyond the stage. It marked the global recognition of an educator whose work has consistently challenged conventional thinking while reinforcing the foundations of technical mastery. Her winning collection, Luminary, stands as both concept and conviction, a reflection of light as inspiration and leadership as responsibility. professionalbeauty.in
THE MEANING OF LUMINARY
The name of the collection carries layered intent. A luminary is both a guiding force for someone who inspires others and a source of light that alters perception. Beswick’s interpretation draws from both meanings. For her, Luminary symbolises influence, clarity, and direction in hair artistry. Natural light becomes metaphor and medium, shaping how texture, structure, and colour are seen and understood.
The collection explores how light interacts with surface and form, from the iridescence of feathers and fur to the fluid distortion of oil on water. These references are not decorative; they are structural. Each look is designed to change character as light moves across it, reinforcing the idea that hair, like vision, is dynamic rather than fixed.
CHALLENGING CONVENTION THROUGH GEOMETRY
At its core, Luminary is a deliberate challenge to outdated cutting philosophies. Beswick reinvents classic shapes through progressive geometry, pushing them into contemporary relevance without abandoning their roots. Strong silhouettes anchor each hairstyle, ensuring that innovation does not come at the cost of wearability or integrity.
One of the most striking examples is a sharply structured bob, punctuated with a shock of electric blue. Inspired by a lightning bolt, the colour is not merely an accent, but a visual interruption that reframes the entire shape. As light hits the blue line, the perception of the haircut shifts, proving Beswick’s point: vision in hairdressing is as much about how something is seen as it is about how it’s made.
FROM CONCEPT TO CRAFT
Translating such an abstract idea into tangible results requires rigorous planning. Beswick began each look by grounding it in foundational techniques before allowing imagination to take over. If one must define her methodology, it’s balanced discipline first and creativity second.
Colour palettes were drawn directly from nature’s most luminous moments: glistening bird feathers, refracted liquids, and flashes of lightning. Yet, despite the experimental inspiration, execution remained precise. Each cut was designed to communicate strength, progression, and intention, visible to both the viewer and the wearer.
THE HUMAN CHALLENGE
One of the most demanding aspects of creating Luminary was finding the right models. Six of the eight looks were executed on real hair, with models undergoing radical cuts, colours, and transformations. The remaining two utilised wigs, carefully chosen to maintain conceptual integrity.
Beswick approached this challenge through education-led consultation. Using BES in-salon consultation techniques, she ensured that every model fully understood the vision and was emotionally prepared for transformation. This process underscores a critical lesson for professionals: trust is built through clarity, and creativity flourishes when clients feel informed and respected.
“EVERY CLIENT
is an individual
SHOWCASE TRUE ARTISTRY BEGINS
when we
STOP
repeating
TRENDS
and start
RESPONDING
to people.”
WHY LUMINARY RESONATES GLOBALLY
The international appeal of the collection lies in its philosophy rather than its aesthetics alone. By reimagining traditional cutting through a contemporary lens, Luminary offers a universal language of technique, adaptability, and progression. It proves that innovation does not require abandoning fundamentals; instead, it demands a deeper understanding of them.
This approach resonates across borders because it addresses a shared industry challenge: how to remain relevant without becoming trend dependent. Beswick’s answer is clear: elevate the technique, then evolve it.
LESSONS FOR THE INDIAN HAIRDRESSING INDUSTRY
For Indian hairdressers, Luminary offers both inspiration and practical guidance. Beswick emphasises the importance of consultation, precision, and technical confidence, qualities essential in a market defined by diverse textures, personalities, and lifestyles.
Rather than replicating editorial looks wholesale, she encourages professionals to extract elements and adapt them commercially. A line, shape, or colour placement can each be reinterpreted to suit clients. In her view, every client is an individual showcase, deserving a bespoke approach rather than recycled trends. This mindset aligns closely with the evolving Indian salon landscape, where clients increasingly seek personalisation over prescription. Excellence, Beswick insists, lies in responding to the individual, not the algorithm.
EDUCATION AS A NON-NEGOTIABLE
If there is one principle that defines Beswick’s career, it is her unwavering belief in education. Continuous learning, she asserts, is the foundation of international recognition. Technical skill must be refined long before a photoshoot is planned, or an award is pursued.
This belief is the driving force behind Beswick Education Services; to empower hairdressers with the knowledge and confidence required to be exceptional. Growth, in her philosophy, is not a by-product of success; it is its prerequisite.
A GUIDING LIGHT FORWARD
Luminary is not merely a collection; it is a statement of intent. Through it, Bernadette Beswick positions hairdressing as a discipline of thought, skill, and leadership. For the Indian professional, her journey offers a compelling reminder: trends fade, but technique endures; light reveals, but education guides. In an industry searching for direction, Luminary does exactly what its name promises: it illuminates the path ahead.
RAPID FIRE INSIGHTS:
1. One word that defines Luminary: Light.
2. Go-to technique for high-impact results: Mastery of cut and colour fundamentals.
3. Classic or experimental? Classic forms, elevated into experimental spaces.
4. The global trend she values most: Individualised looks for individual clients.
5. Advice for Indian hairdressers aiming global: Invest relentlessly in education; excellence follows knowledge.