Dear Reader, The busiest time of the year is here! India is one of the few countries that have a full-blown bridal season – one that offers steady business opportunities to beauty professionals. During the peak bridal season, educators take a backseat and watch their mentees perform live on the salon floor or in bridal green rooms. This is a crucial time when months of training, upskilling and reskilling as well as business lessons come to fruition. This year, the stakes are higher, the clients are more discerning and the opportunities greater than ever.
While the new-age Indian bride arrives with references from social media and celebrity weddings, what she truly seeks is professional guidance. A personalised consultation that involves understanding her skin type, hair texture and outfit palette is a must. After all, the bridal look is a collaborative effort between the artists, the designer, the photographer and, of course, the bride-to-be herself.
The trends of 2025 are steering toward minimalism. Think soft, glowing skin, understated eye makeup and hairstyles with natural movement. Regular hair treatments, scalp health therapies and skin prep facials are an indispensable part of the bridal care routines. Brides want to look radiant in every candid shot, and not just on the wedding day. Therefore, pre-bridal regimens are commanding more attention than ever.
From a business perspective, the season is ripe for packaged offerings. Bridal memberships, couple grooming deals and even collaborations with designers and photographers, the sky’s the limit for innovations.
This bridal season, keep our focus on setting new standards. Let creativity, skill and strategy come together to define modern bridal beauty in its truest form.
Kanishka Ramchandani Consulting Editor
PBHJIndia
ProBeautyindia
ProBeautyIndia
ProfessionalBeautyIndia
Professional Beauty India