2 mins

GLOW UP with vitamin C

From dullness defence to radiant luminosity, discover why vitamin C is the ultimate skincare essential for brides-to-be.

Wedding prep is more than lehengas, jewellery and trousseaus – it begins with glowing skin.

Amidst the countless serums and rituals flooding bridal skincare, one ingredient has emerged as a non-negotiable: Vitamin C. Loved by dermatologists, embraced by formulators and trusted by brides worldwide, this powerhouse active is rewriting the bridal beauty playbook.

WHY THE HYPE AROUND VITAMIN C?

In scientific terms, vitamin C is ascorbic acid, but it rarely comes alone. Skincare uses a family of its derivatives including sodium ascorbyl phosphate, magnesium ascorbyl phosphate and tetrahexyldecyl ascorbate. Each one of these is designed to balance stability, penetration and efficacy. These derivatives ensure that different skin types can access the benefits of vitamin C without irritation.

Vitamin C is the best multitasker amongst all skincare ingredients. At its core, it is a potent antioxidant that helps neutralise free radicals – those unstable molecules generated by stress, pollution and UV exposure. For brides, juggling hectic schedules and late-night wedding planning, this means protection against premature ageing and dullness.

Vitamin C also boosts collagen production, improving skin’s firmness and elasticity, while reducing pigmentation and uneven skin tone. For Indian brides often battling sun exposure and tanning, the brightening effect of vitamin C translates directly to radiant, camera-ready skin. However, a consultation with a dermatologist or skin expert is a must.

WHAT ARE THE CHALLENGES OF USING VITAMIN C?

Vitamin C is notoriously unstable. When exposed to air, light or heat, it can oxidise, turn brown and lose its effectiveness. That’s why you will often see vitamin C serums packaged in dark glass bottles or air-tight pumps. Skincare aficionados investing in these serums should always store them in cool, dry spaces to ensure the ingredient delivers its promise right up to the wedding day.

Vitamin C’s versatility makes it easy to slip into any bridal skincare routine:

Serums: Most concentrated and effective, perfect for daily use.

Moisturisers: A gentler option for brides with sensitive skin.

Cleansers: Refreshing but less potent.

Sheet masks: A quick-fix glow boost before events.

Today’s conscious brides are leaning towards sustainability, and they want products that align with their values. Many vitamin C products are now formulated cruelty-free, using fair trade sourcing for natural extracts, and come in eco-conscious packaging such as recyclable or dark-tinted glass. These practices not only protect the planet but also ensure guilt-free indulgence in the bridal vanity kit.

In the chaos of wedding preps, skincare can often take a back seat. But incorporating vitamin C into the routine is like securing a glow guarantee. Its ability to brighten, protect and rejuvenate makes it the perfect ally for brides striving for that lit-up-from-within radiance.

This article appears in the PBHJ OCT-NOV 25 Edition Issue of Professional Beauty/ Hairdressers Journal India

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This article appears in the PBHJ OCT-NOV 25 Edition Issue of Professional Beauty/ Hairdressers Journal India