With stronger footfall, newer brands and busier business hours, Professional Beauty India Kolkata 2025 set a new benchmark for beauty trade in the East. Priyanka Parshurami brings you highlights from the show.

The 31st edition of 3TenX presents Professional Beauty India, powered by Ikonic Professional, recorded an all-time high footfall of 7,145 professional visitors, a significant leap from last year’s 6,821. It was held on 21st and 22nd April 2025 at Biswa

Bangla Mela Prangan, Visitors were not limited to West Bengal. Beauty professionals and enthusiasts from Jharkhand, Odisha, Bihar, Delhi, Maharashtra, and beyond made their way to East India’s largest beauty trade platform, reinforcing the show’s widening regional and national appeal.

Spanning a massive 3,500 square metres, the show floor featured over 100 leading and emerging brands across key categories such as hair, including colour and styling, skin, nails, make-up and wellness. The show witnessed more than 20 new product launches across various segments.

Known for its educational and inspirational demo stage for hair and beauty, PBI introduced the innovative Colour Pod and knowledge-based Salon Management Conference Roundtable for the first time in Kolkata. The 2025 edition created a vibrant space for networking, education and trend-spotting. Live demos, on-the-spot deals, and buzzing brand activities kept the show floor energised on both the days.

Key Highlights of the Show

Colour Pod: This dedicated arena for live colour education featured top hair artists like Shirin Merchant, Heena Dalvi, Yesh Killa and Danish Jamal, as well as the Pony Up Salon team and others, showcasing world-class colour innovations and techniques. A major highlight was the Streax Professional showcase, where Merchant and Dalvi wowed the audience with fashion-forward colouration. Their showstopping ‘Dawn Colour’ blended hues of yellow, red and orange to create mesmerising sunrise-inspired tones.

Salon Management Conference Roundtable: This exclusive session brought together leading salon owners and experts to discuss emerging salon trends, marketing strategies, staff management and more. Speakers included industry stalwarts like Priscilla Corner, Creative Director, June Tomkyns Salon; Sidney Ho, Founder, Yesh Killa, Director, Head Turners Salon, Retina Shah, Owner, Maroon International Salon, and others, who shared valuable business insights.

Live Demo Stage: A standout attraction and signature USP of PBI shows, the Live Demo Stage delivered cutting-edge education in hair, nails, make-up, and skincare. Experts like Dr Blossom Kochhar, Vipul Chudasama, Agnes Chen, Sareena Acharya, Nikisha Bhatia, Nipa Saha, Shilpan Das, and others kept the audience engaged with inspiring live sessions.

With its dynamic mix of business opportunities, knowledge sharing and vibrant energy, Professional Beauty India Kolkata once again reaffirmed its position as East India’s premier B2B beauty trade event. The growing footfall and expanding brand participation are a testament to the region’s rising demand for high-quality professional beauty solutions and its emerging role as a powerhouse in India’s beauty and wellness industry.!